August 5, 2025

Scripting vs. Conversational Approaches: Finding the Right Balance for B2B Calls

Key Takeaways The scripting approach vs. The conversational approach So, to start, the two obvious options for leading your discussions […]
August 4, 2025

The Role of Human Conversation in B2B Lead Generation

Key Takeaways It’s the human conversation that we’ve found is key to high-tech B2B lead gen. By closing the gap […]
August 3, 2025

Reviving Old Leads: 6 Proven Techniques to Turn Dead Contacts into Opportunities

Key Takeaways Reviving old leads means targeting people who have previously shown interest but never completed the sale. A call […]
August 2, 2025

Call Center Strategies for Generating Leads in Regulated Industries

Key Takeaways Generating leads in these industries, and others that are similarly regulated like healthcare, take special call center strategies. […]
August 1, 2025

Nurturing Lukewarm Leads: 7 Effective Phone Strategies for Long Sales Cycles

Key Takeaways Warm up those lukewarm leads with phone outreach in longer sales cycles. Foster relationships with those who have […]
July 31, 2025

Best Practices for Integrating Your CRM with an Outsourced Appointment Setting Team

Key Takeaways Integrating your CRM with an outsourced appointment setting team helps to streamline workflows. It tethers your customer data […]
July 30, 2025

Measuring Success in Appointment Setting: Beyond Cost-Per-Lead Metrics

Key Takeaways Measuring the success of your appointment setting campaign goes beyond only tracking cost-per-lead. I track how many leads […]
July 29, 2025

Effective Techniques for Qualifying Leads Over the Phone

Key Takeaways Qualifying leads over the phone means sorting out who is ready to buy and who needs more time, […]
July 28, 2025

The Key to ABM Success: How Appointment Setting Drives Results

Key Takeaways Appointment setting fuels account-based marketing (ABM) success by establishing real rapport. This beautiful, terrifically efficient effort is completely […]